PROJECT: The Divine Lorraine Hotel

Take a peek into one of the units inside the Divine Lorraine Hotel. Smith Flooring is a proud partner in the residential renovations of this Philadelphia landmark.

Abandoned for over a decade, this architectural wonder finally has a new purpose, luxury residences. Smith Flooring contributes flooring solutions in the hallways and in all 101 units.

Expertly installed luxury vinyl plank by American Biltrite throughout each unit and Shaw carpet in the bedrooms.

Schönox + SFI

Often the best answer for a challenging subfloor is a self-leveling compound.  The amazing team at Schönox HPS North America recently gave our team a live demonstration and review of their products at our Chester, PA facility.  Our team was more than impressed with how easy this product performs, its environmentally sound components as well as the features to keep installers safe.  Regional Business Manager of Technical Sales, Bernie Cooper, gave a comprehensive review of their 2 flagship products AP and APF.   Here is everything you need to know.  

Speed + Results

The Schönox product combines top speed with results. The product performance has a much higher compressive strength than any of the concrete based competitors because of it’s synthetic gypsum base. Knowing that in  time is money, Schönox product has drying times ranging from 24 hours to as little as 2-3 hours depending on the moisture at on the job site.

Environmentally Responsible

Schönox takes pride in their product-integrated environmental protection and a more energy-efficient production process. Environmental protection in Schönox focuses on:

  • preventive environmental protection
  • saving resources (raw materials, energy and water)
  • waste avoidance

Healthy for Installers 

Most self leveling products will create a huge dust cloud when mixing the product causing tiny pieces of cement to fill the breathing air of installers. But with Schönox products, which are essentially dust free and the two flagship products are not cement based, installers can be confident in this minimal emissions product.

It’s no wonder Schönox is no stranger to the flooring industry. With their full line of primers, repair mortars, floor leveling compounds, and adhesives you can save time and money.

The result is a smooth, sound subfloor ready for flooring installation in less time and prepared in an environmentally-responsible manner. Schönox offers a self-leveling solution that dries in two hours, an option for exterior use, as well as products made with recycled content.

Let us know if you need help with your sub floor restoration project by emailing us at

New Changes at Smith Flooring Inc

Something look a little different?  Yes, we would say so.  After 10 proud years in business we rebranded with a new website and fresh social media platforms.  We haven’t changed our name, but we believe that our new identity better represents our purpose and depth of work we provide.  This rebrand isn’t just cosmetic, yet a reflection of the many changes we’ve made internally.

We’ve made some additions to our team, staying true to our diversity outlook. Also, we have implemented new technology to better serve our employees and our customers.

Our website has been completely redesigned to make it easier to view the variety of services we offer and previous performances.  The ‘Our News’ section serves as our blog that will contribute industry news as well as keep you up-to-date on our projects and engagements.  Our social media platforms have been refreshed with streams of relevant content to engage with our industry and potential clients.

As the new year begins, we’re happy to welcome two new SFI employees.  They bring fantastic skills and experience to our team, and we look forward to the contributions they will make.  We are pleased to introduce Angelique Hunter, who will be managing our marketing team and Birgit Wagner, who will be handling all of our administrative services.

We are extraordinarily excited about our new direction and vision and believe that everyone doing businesses with Smith Flooring Inc. will benefit from our new changes.  Get in touch with us at for expert solutions to your commercial flooring project.